Dr. Squatch approached The DPS
to help execute packaging
design to elevate both the Dr.
Squatch and Marvel brands and
highlight the iconic characters, as
well as product quality.
Situation:
Dr. Squatch approached The DPS to
help execute packaging design
to
elevate both the Dr. Squatch and
Marvel brands and highlight the
iconic
characters, as well as product quality.
Strategy:
We used highly detailed print
techniques to showcase the punchy
nature of Marvel while highlighting key
characters — creating an
experience
that jumps off the shelf.
Solution:
The DPS executed modern,
interactive packaging with a focus on
print and color to capture and
combine the essence of both brands.
Situation:
Dr. Squatch approached The DPS to
create a bespoke package for
their cologne launch. This rigid box needed to stand up to the weight
of a heavy glass bottle and feature a specific wood grain texture
unique to the product branding.
Strategy:
Relying on the expertise of our engineers, we designed a durable
box that could withstand all aspects of Dr. Squatch’s operation.
This included a savvy approach to efficient time-study for assembly
packout and ISTA 3a ship testing to guarantee the package would
arrive to customers unscathed. We also conducted print color-matching
to ensure that the box matched the target texture and color.
Solution:
The DPS executed a seamless launch strategy from development
to delivery. Our efforts ensured on-time delivery for launch and a
superlative customer experience.
Situation:
Dr. Squatch is on a mission
to raise the bar for natural products
and reinvent the way men approach
personal care. When the brand had
the opportunity to partner with the
iconic Star Wars brand for a limited
edition collection of soaps, they
approached The DPS to
help them nail the packaging.
Strategy:
Because Star Wars is a Disney-owned
property, the packaging for the soap
collection needed to be created with
high quality materials that meet
Disney’s high standards. Earning the
Disney audit certification is a
challenging task–something that only
a few highly qualified suppliers
have accomplished.
Solution:
We partnered with Dr. Squatch
to ensure that the manufacturing
facilities that produced their
packaging were Disney audit certified
and committed to providing the level
of quality that the iconic Star Wars
brand deserves.
